Insight Action · Buying Signal Index · Run August 2026

The software market, scored by its own customers.

Live pain scores for B2B software — built from customer source records, refreshed every run. No vendor pitches, no affiliates, just receipts.

14Vendors tracked
2570Customer source records
10Scored dimensions
MonthlyData refresh
This Run's Headlines

Key Findings

Run August 2026·Generated from this run's data
Highest Pressure
88/100

8×8 posts the run's highest Need to Act — the strongest urgency signal in this run's data.

Strongest Demand
85/100

Healthcare leads Category Need — the market wants more than incumbents deliver.

The Index

Buying Signal Index

Every vendor, scored from customer source records — not vendor pitches.

Run August 2026·14 vendors tracked·Methodology
#VendorNeed to ActCategory NeedVulnerability
01
8×8
Comms126 records
88Acute
82Acute
91Acute
02
ActiveCampaign
Martech305 records
88Acute
68Elevated
86Acute
03
Apollo
Sales Intelligence160 records
88Acute
82Acute
86Acute
04
Adobe Creative Cloud
Design Creative68 records
82Acute
75Acute
85Acute
05
1Password
Cyber367 records
78Elevated
82Acute
68Elevated
06
Adobe Commerce
Ecommerce137 records
76Acute
68Elevated
82Acute
07
Bitwarden
Cyber362 records
76Acute
82Acute
73Acute
08
Acuity Scheduling
Scheduling143 records
75Acute
0Insufficient
0Insufficient
09
Cognism
Sales Intelligence163 records
72Acute
68Elevated
76Acute
10
Adobe Sign
Esign35 records
65Elevated
75Acute
58Elevated
11
11x
Sales Intelligence197 records
62Elevated
74Acute
53Latent
12
Amplemarket
Sales Intelligence250 records
28Quiet
78Acute
22Quiet
13
Abridge
Healthcare234 records
20Quiet
85Acute
15Quiet
14
Clari Early Signal
Sales Intelligence23 records
0Insufficient
0Insufficient
0Insufficient
Showing 1–14 of 14 vendors
The Map

Where the Pain Lives

Average pain per category across ten scored dimensions. Darker means customers are hurting more.

Run August 2026·Early-track vendors excluded
CategoryRenewalsPricingTime-to-valueSupportReliabilityBeliefAIIntegrationGapsSwitching
Sales Intelligence4 vendors
60
60
39
55
55
46
49
40
57
Cyber2 vendors
76
85
58
74
72
75
59
55
58
Comms1 vendor
96
84
68
94
58
77
89
45
52
Healthcare1 vendor
12
25
Martech1 vendor
92
88
48
96
74
78
86
62
72
Scheduling1 vendor
82
Ecommerce1 vendor
48
86
78
24
71
42
62
46
Design Creative1 vendor
88
85
65
76
82
72
75
58
62
Esign1 vendor
78
48
28
34
68
Quiet 0–39 Latent 40–59 Elevated 60–79 Acute 80+ – Not enough evidence
The Watchlist

New & Rising

Early-track vendors — signal is forming but the evidence floor isn't met yet.

Run August 2026·Excluded from category averages
Reader Requests

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How we score

Every number is built from publicly available customer source records, with quotes capped, attribution verified, and thin data flagged as insufficient. Read the full methodology →